Healthcare
Patients search by symptom and by distance. Know where they can find you.
Patients and clients choose a provider close to home or work. See how visible each location is across the area it serves, and where a competing practice is getting the first call.
- 25 free tokens, no card
- Real Google local pack data
- Client-ready PDF reports
For hospitals, clinics, dental and eye practices, med spas, surgeons, wellness studios and multi-location groups.
The evidence
Why map position matters for healthcare
Whatever the trade, customers search on a phone, look at the first few listings and act. These are published studies, linked so you can read them.
29–32%
of clicks go to the local map pack
On local service searches, the three map pack listings drew roughly a third of all clicks, more than any single organic result below them.
About this number
5,500+ testers chose a result on five San Francisco service-business searches. 28.8% with Local Services Ads shown, 32.3% without.
6–7×
more clicks for map pack #1 than #3
Position matters inside the pack, too. The first listing took 16–17% of clicks and the third took 2–3%.
About this number
Pack position 1: 16.1% (with LSAs) and 17.3% (without). Position 3: 2.3% and 2.9%.
50%
of smartphone searchers visited the store within a day
People who searched for a local business on a smartphone often acted that day. 18% of local searches led to a purchase within a day, against 7% of non-local searches.
About this number
4,500 survey respondents plus a smartphone search diary from 653 users. Behavior was self-reported or logged, and the study is more than a decade old.
81%
of consumers used Google to evaluate local businesses
Google remains where most people look before choosing a local business, which is why map visibility matters.
About this number
1,026 US adults on a representative panel. The report says Google's share was 87% in 2023, 81% in 2024, and rose again in 2025.
Figures come from the published studies linked on each card and reflect their samples, years and search types. They're shown as evidence that map position matters, not as a promise of results for any one business.
Pick your specialty
Local rank tracking for every kind of healthcare business
Hospitals
Health systems compete for service lines, emergency and specialty searches across several sites. See each campus's reach on the searches that drive patient volume.
See how it works →
Urgent care
Urgent care is chosen on distance and wait time, in the moment. Being in the top 3 where people are standing decides the visit.
See how it works →
Med spas
Botox, fillers, laser and body contouring are searched in the same neighborhoods you want to serve. See where you rank for each treatment, block by block.
See how it works →
Plastic surgeons
Patients research surgeons carefully and often travel, but the first shortlist is still built from the map. Check where yours shows up for each procedure.
See how it works →
Wellness spas
Massage, float, IV and recovery studios win on local discovery and repeat visits. See where new clients can find you.
See how it works →
Dentists
New dental patients pick a practice close to home or work. Compare each office's reach on the searches that bring in implants, braces and general patients.
See how it works →
Eye clinics
From routine exams to LASIK, patients search close to home. See how visible each clinic is for the services that matter most.
See how it works →
Why it matters
Local search is different for healthcare
Every location is its own market
A group's average hides weak locations. Scan each one and compare them on the same keywords.
Patients choose close
Proximity matters most for care. A grid shows how fast your visibility drops off with distance.
Reports for the front office
Practice managers and owners get a plain-English PDF, not a spreadsheet of positions.
Where the clicks go
Share of clicks on a local search, by position
- Map pack #117.3%
- Map pack #212%
- Map pack #32.9%
- Organic #127.4%
Local service searches with no Local Services Ads shown. Percentages are shares of all clicks on the page. Source: BrightLocal click study, 2018, 5,500+ testers on five San Francisco service-business searches.
See it
What a scan looks like
Illustrative examples. Your own scan shows your real numbers.
Riverside Regional Medical Center
“hospital near me” · Charlotte, NC · 7 × 7 grid
- Top 3
- 4 to 10
- 11 to 20
- Not in top 20
12%
Share of local voice
spots in the top 3
5.8
Average rank
where you appear
100%
Found in
spots in the top 20
What this tells you
Strongest to the north, fading toward the south where competitors take the top spots.
The green spots are where a customer searching right there sees you in Google's top 3. The red and grey ones are neighborhoods where you're losing the call to someone else.
What improvement looks like
From scattered visibility to owning the neighborhood
The goal of local SEO work is to turn red and amber spots green. A grid lets you see it happen. This is an illustration, not a customer result.
Before
Illustrative4% share of local voice
After
Illustrative47% share of local voice
- Top 3
- 4 to 10
- 11 to 20
- Not in top 20
The playbook
How healthcare businesses use rank tracking
- 1
Scan each location on its own
Every office or clinic is a separate market. Scan each one on the same keywords so you can compare them fairly.
- 2
Track service lines, not just the generic term
"Dentist near me" and "dental implants" are different searches with different competitors. Track the services that bring in the most revenue.
- 3
Compare ratings and review counts
Patients weigh reviews heavily. Check how your rating and review volume compare with the practices that beat you.
- 4
Report in plain English
Use the PDF report for practice managers and owners. It explains the maps without jargon.
What you'll learn about your healthcare visibility
Location by location
Compare each office or clinic on the same keywords and the same grid.
Service-line searches
Track high-value services like implants, injectables or LASIK alongside the general term.
New location launches
Watch a new location climb the map week by week.
Where it comes from
Built by a local SEO agency, for the people who report on rankings every month.
LocalMapRanks was built by the team at Youtech Agency to track and explain local rankings for their own clients, then checked against what Google really shows at each location. It's the tool we wanted, so it measures things the way we'd defend them to a client.
From the team at Youtech Agency
Checked against the real pack
Positions 1 to 3 come from Google's actual local pack at each spot.
Failed spots refunded
You never pay for a spot we couldn't check.
Secure payments by Stripe
We never see or store your card number.
No contracts
Cancel any time. Tokens you've bought never expire.
Simple pricing
Start free, then pay only for the spots you scan.
Solo
$49 /month
4.9¢ per token
- 1,000 tokens every month
- About 20 full 7 × 7 scans
- 2 team seats, with view-only clients
- Client-ready PDF reports with your logo and colours
- Portfolio roll-up reports across locations
- Scheduled weekly or monthly scans
- Tokens never expire
Pro
$99 /month
2.8¢ per token
- 3,500 tokens every month
- About 71 full 7 × 7 scans
- 5 team seats, with view-only clients
- Client-ready PDF reports with your logo and colours
- Portfolio roll-up reports across locations
- Scheduled weekly or monthly scans
- Remove "Powered by" from reports
- Tokens never expire
Agency
$249 /month
2.5¢ per token
- 10,000 tokens every month
- About 204 full 7 × 7 scans
- 15 team seats, with view-only clients
- Client-ready PDF reports with your logo and colours
- Portfolio roll-up reports across locations
- Scheduled weekly or monthly scans
- Remove "Powered by" from reports
- Tokens never expire
Healthcare rank tracking: common questions
Can I track multiple locations?
Yes. Add each location as its own business with the same keywords and grid, then compare them side by side on your dashboard.
Does this store patient information?
No. LocalMapRanks tracks where a business appears on Google Maps. It doesn't handle patient records or health information.
How do I show results to an owner or practice manager?
Export the client-ready PDF, or invite them as a view-only user so they can see the maps and numbers without being able to run scans.
What's a token?
One token runs one spot of a scan. A 5×5 scan is 25 tokens and a 7×7 is 49 for each keyword. Spots that can't be checked are refunded automatically. Tokens never expire.
What do I get free?
Every new account gets 25 free tokens, enough for a complete 5×5 scan. No card needed.
Other industries
See where you really rank.
Start with 25 free tokens, enough for a full 5 × 5 scan. No card needed.